What price the sun? That’s the question Fiat is asking potential buyers of its new 500C. All else remaining (mostly) equal, would $4,000 come between you and the chance to have bright, unfiltered Helios riding shotgun? Or, using forty Benjamins to mark your steps, would you gladly throw the money... 

The 2012 Fiat 500c is one adorable little drop-top, and it’ll be available at retail outlets this spring, priced from $19,500. That price point gives the 500c the distinction of being the only cabrio under $20,000, though it’s safe to assume that the price tag will jump quickly when adding... 

That bit of Italian in the title? It means “open wide and let the sun in”… we think. Either way, the 2012 Fiat 500c is doing just that. Maybe not the sun, but it is letting in the bright lights of the New York Auto Show stage. Set to hit our shores this spring, the droptop two-door... 

Fiat has run into resistance from Italian unions in the past, and CEO Sergio Marchionne has been pushing the Fabbrica Italia plan to make things right. The business plan promises to invest in more Italian jobs in exchange for more flexible union deals – a home run for all parties involved, but Italy’s... 

Among the Fiat 500 concepts that Fiat took to Geneva, the most interesting was probably the Coupe Zagato,which got the design firm’s famous low, double-bubble roof and teardrop-shaped windows. According to Fiat brass, the 500 Coupe Zagato is go for production in Mexico and in very limited numbers... 

Every division in the sprawling Fiat empire had something new to unveil at the Geneva Motor Show this year. Starting at the top, Ferrari presented the new FF. Maserati had the GranCabrio Sport, Alfa Romeo wowed with the 4C Concept, Lancia debuted the new Ypsilon and the Fiat brand itself presented two... 

A company like Fiat has proven itself eager to take on new challenges. Dominate Italian industry? Done. Undertake a partnership with the world’s largest automaker, then extract billions after pulling out? Done. Take over one of the Detroit Three and complain about the terms of a government bailout?... 

Most of the time we come to major auto shows knowing exactly what to expect. But once in a while an automaker throws us a curveball we weren’t anticipating. Like Fiat did, for example, with this Zagato-bodied 500. Unfortunately just a concept (for the time being anyway), the 500 Coupé Zagato... 

Five minutes behind the wheel sometimes tells you everything you need to know about a vehicle. Of course, you figure out more as the miles pile up, but the gained nuances usually support – not refute – that first impression. Our first five minutes behind the wheel of the 2012 Fiat 500 shouted that... 

The Fiat 500 is one attractive little hatchback, but its voluptuous curves and diminutive size lend some to believe the little Italian is aimed squarely at the female demographic. We’re not so inclined to agree, especially if the 500 proves to be as fun to drive as its primary competition, but... 

Break out your wallet and start learning Italian, the 2011 Fiat 500 configurator is attivo e funzionante! Pricing for the 500 starts at $15,500 for the base model, which is referred to as the Fiat 500 Pop. The 500 Sport is priced at $17,500 and the top-shelf 500 Lounge will cost you $19,500… before... 

If you like the Fiat Punto, you’ll love the Punto Evo. And if you love the Evo, the Abarth Punto Evo will make you quiver. So we’re not exactly sure what this Abarth Punto Evo EsseEsse is going to do to you – you may just faint. First shown at this year’s Geneva Motor Show, the Abarth-tuned...